Almost all major Internet players in the world now offer multi-service subscriptions and they strive to create their own ecosystems from services where all elements complement each other. In Russiabecame the first multi-service subscription at firstthe company only subscribedbut in the years addeddiscounts on taxiscar sharingetc. After thatthere are other Russian multi-services and ecosystemssuch as and . Given what we see todaycompetition in the audio services market has decreased and foreign players have left. In the visual services marketthere is a trend for streamers to try to expand the scope and quality of content.
Thereforethis will lead to an increase in cost characteristics. As a resultsubscription priceswhich C Level Contact List include online movies and musicare likely to rise. According to the CEO of I think within thateach subscription costs about rubles. I don't think this will cause a strong loss of viewers. To theaters today. According to the reportthe online video service market reached 100 million rubles in the first half of this year. Compared with last yearthe increase was only . Yesthe income of Russians is not growing nowbut the variability of entertainment is also much less.
At the same timeRussians most often do not fully use multi-service subscriptions; insteadthey choose about two services from them. Regardlesshoweverit turns out to be cheaper than buying per-service. A subscription is a long-term relationship with a customer. On the one handthis is good for both users and companies who pay a small monthly feebecause it provides a steady cash flow months or even years in advance.