The last thing you will want

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See what works for your competition, but don’t copy it. Be authentic and transform your brand into something that represents what makes you unique. Memorable Making a brand memorable goes two ways. On one hand, it needs to be simple enough to stick in everyone’s head. On the other hand, it needs to be clever enough that it won’t be easily forgotten. Think about brands that have simple one-word names with easy-to-recall logos, like Apple and Google.

Coca-Cola's 'Hilltop' Ad ( Flexible It is important that the brand identity strategy Cambodia WhatsApp Number Data  can grow according to the brand as needed. Don’t attempt to make something so complex or rigid that it won’t be able to scale upwards or downwards as needed. to do is have to change your visual branding as you are making it into the big leagues. Cohesive This is perhaps the most important detail when it comes to applying a brand identity because you want to ensure the identity works as a cohesive whole.




The brand identity needs to function as a comprehensive solution, fitting together as a fully functioning program, rather than being piecemeal. Finally, the key to making your brand identity strategy work for your growing brand is ensuring it’s easy to apply. When putting together your plan, ensure your strategy can be easily adapted to the platforms you’ve already adopted. Your new branding goals shouldn’t involve unfamiliar web platforms or commercial enterprises, but instead, emphasize and build upon what you’ve already mastered.